Growing Up Fresh

The United Fresh Start Foundation is focused on one core mission — to increase children’s access to fresh fruits and vegetables.

Donate Now

Sign-up for our newsletter

Category Archives: Uncategorized

Talking Taters at Fairfax School Salad Bar Celebration

Nov 08, 2018

Falls Church, VA (November 8, 2018) – Today, the National Potato Council and United Fresh Start Foundation joined students, teachers and school administrators at Lemon Road Elementary School in Falls Church, VA for a “Celebration of Potatoes” lunchtime event. Kindergarten students learned how and where potatoes are grown, about different varieties, as well as potato […]

View Post

FreshStart 2019 Keynote Speaker is Changing the School Food Narrative

Nov 08, 2018

As the former Head Chef of the world-renowned restaurant Noma in Copenhagen, Dan Giusti had reached the pinnacle of the restaurant industry. Now, the FreshStart 2019 Keynote Speaker sets his sights on different diners, with thousands of picky palates to satisfy. With a desire to feed more people and the knowledge that chefs are uniquely […]

View Post

Small Actions Yield Big Results for Kids

Nov 08, 2018

Curiosity led Phil Muir to inquire about the recipients of his company’s produce donations, but his enormous heart led him to build a long-term relationship with them. Here’s how one member of the fresh produce industry is identifying small ways to make a big impact. Like most produce companies, Muir Copper Canyon Farms in Salt […]

View Post

Q&A with Tony Mitchell, FreshStart 2019 Advisory Committee Member

Nov 08, 2018

This October, the United Fresh Start Foundation named the FreshStart 2019 Advisory Committee to support ensure the continued success of the Foundation in increasing kids’ access to fresh produce. We chatted with one of the committee members, Tony Mitchell, VP of Produce Sales and Procurement, SpartanNash and Caito Foods LLC., to hear why he’s so […]

View Post

United Fresh Start Foundation Names FreshStart 2019 Advisory Committee

Oct 24, 2018

The United Fresh Start Foundation has named members of the newly formed FreshStart 2019 Advisory Committee. These industry leaders will work with the Foundation staff to ensure the success of FreshStart 2019, the Foundation’s annual event bringing together attendees from across the industry to work together to increase children’s access to fresh produce, taking place […]

View Post

Helping Kids As A Value Proposition

Oct 11, 2018

DNO Produce is spearheading a public-private partnership, supporting research, and getting kids excited about fresh produce. The efforts are helping DNO’s business at the same time. The DNO initiative was inspired by a researcher who spoke at the United Fresh Start Foundation’s January 2018 conference about opportunities for industry to enhance the Fresh Fruit and […]

View Post

Serving 214,000 Children Each Day and Doing Salad Bars Her Way

Oct 11, 2018

Betti Wiggins is a powerhouse in the world of school food. She’s won nearly every school nutrition award and continually receives accolades from farmers, foodies and everyone in between.  Lucky for the United Fresh Start Foundation, she’s also a friend. Betti joins United Fresh members on Capitol Hill, educating legislators about the importance of federal […]

View Post

A Decade of Dance at AileyCamp Miami

Oct 11, 2018

Empowering kids to understand their bodies through dance “What is that?” a bewildered young camper asks an AileyCamp Miami staff member upon seeing potato skins in the mashed potatoes on his plate. That child had only ever experienced mashed potatoes cooked from a box. But support from a United Fresh Start Foundation Fresh grant makes […]

View Post

United Fresh Start Foundation Hosts FreshStart 2019

Sep 18, 2018

FreshStart 2019, the United Fresh Start Foundation’s annual conference, golf tournament and gala dinner bringing the industry together to increase kids’ access to fresh produce, will once again feature a silent and live auction benefitting the foundation and a half-day education program focused on how the fresh produce industry increases children’s access to fresh fruits […]

View Post

Growing Healthy Kids – and Healthy Talent

Sep 14, 2018

It started with squash – not the vegetable, but the game. Stuart Jablon, President and CEO of Backyard Farms was playing against Ken Walsh, the CEO of the Alfond Youth Center, who shared that he was interested in building a greenhouse for the organization’s 5,000 kids, nearly 80 percent of whom are food insecure. He […]

View Post