Growing Up Fresh

The United Fresh Start Foundation is focused on one core mission — to increase children’s access to fresh fruits and vegetables.

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Overview

The United Fresh Start Foundation contributes to an environment in which kids develop healthy bodies, minds, and eating habits by increasing children’s access to fresh fruits and vegetables where they live, learn, and play. We focus our efforts in three areas:

In schools – reaching kids from pre-K through 12th grade throughout the school day and during school-based events

In communities – reaching kids everywhere outside of school, including during evenings, weekends, and in summer

In the fresh fruit and vegetable industry – reaching kids by linking United Fresh Produce Association member companies to schools and communities to provide unique knowledge, resources, and insights, enabling the fresh produce industry to support the Foundation’s mission